Corporate identity is about more than a logo. Your website and printed material should contain visual clues linking it to your brand.

Corporate identity should reflect your company culture and tell people about the values you embrace.

A style guide defines the rules for producing text and makes sure the message is clear and consistent.

A visual style guide lays down rules about colours, fonts, typeface, logo placement and images.

This doesn't mean everything has to look the same, but websites, brochures, leaflets and information sheets need to feel like 'part of a set'.

 

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From business cards and letterheads through to your website and brochures, customers and users should be able to easily identify your brand.

Consistent visual identities inspire trust and loyalty and show the customer that they are in safe hands.

From planning through to production, MHD can handle complete overhauls of an existing brand or help create and establish a new one.

"Create your own visual style... unique for yourself and yet identifiable for others."
....Orson Welles